AUSTIN, April 9, 2024 – Aggieland Credit Union received the prestigious honor of a Diamond Award from the America’s Credit Unions Marketing & Business Development Council’s annual marketing excellence competition.
The awards recognized the Aggieland Credit Union Angler’s TV commercial, which generated nearly 2,700 new checking accounts.
The Aggieland campaign was judged against a record 1,451 entries from 168 credit union organizations across the country.
“These awards highlight the achievements of a team that continually strives to excel in everything it creates,” said Sidney Henderson, Vice President of Marketing at Greater Texas|Aggieland Credit Union. “Every campaign we generate is an opportunity to make a difference for our employees, members, and the community.”
“We are delighted to honor Aggieland Credit Union with this level of recognition,” said Lesli Bishop, Diamond Awards chair and Chief Marketing Officer at Family Savings Credit Union. “This credit union embodies the spirit of the credit union movement and propels it forward with its innovative marketing approaches.”
Aggieland Credit Union was founded in 1985 by Aggies as a financial cooperative to support fellow Aggies and their families. The credit union is now a subsidiary of Austin-based Greater Texas Credit Union and emphasizes community stewardship, charitable giving, and employee volunteerism. Together with Greater Texas, Aggieland Credit Union offers a wide variety of consumer-oriented banking services to its 80,000 members across the state of Texas. The combined credit union has locations in Bryan-College Station, Austin, Houston, San Antonio, Edinburg, and the Dallas-Fort Worth market with assets of nearly $1 billion.
