AUSTIN, April 30, 2025 – Aggieland Credit Union took home a prestigious Diamond Award from the America’s Credit Unions Marketing, PR & Development Council’s annual competition for marketing excellence. Aggieland Credit Union was an award winner in the Commercial Video category. Its A&M Touch video was a lighthearted ad portraying two young men talking. One is an Aggieland cardholder whose card magically transforms his friend’s clothing into A&M branded attire – with the A&M school march playing – each time he touches his friend’s shoulder with the card.
The Aggieland campaigns were judged against some 1,400 entries from 180 credit union organizations across the country.
“Our team continues to be recognized with multiple Diamond awards year after year,” said Sidney Henderson, Senior Vice President of Marketing for Greater Texas|Aggieland Credit Union. “Their creative campaigns are an important part of our outreach to members and potential members, and have helped to drive growth in membership and activity. Having these efforts recognized with awards is very gratifying.”
"We are truly thrilled to celebrate Aggieland Credit Union and the other Diamond Award winners with such a prestigious recognition," said Lesli Bishop, Co-Chair of the Diamond Awards and Chief Marketing Officer at Family Savings Credit Union in Gadsden, Ala. "These credit unions not only reflect the core values of the credit union movement, but they exemplify the forward-thinking and innovative strategies within our industry."
